Marketing at Art Fund
I’ve just completed six months as Interim Head of Youth Marketing at Art Fund, the national charity for art. It’s been a real privilege to work for an organisation I’ve long admired, and with some fantastic colleagues. I was responsible for the Teacher Art Pass and Student Art Pass products, both aimed at increasing and broadening access to art and encouraging the next generation of visitors to museums and galleries. I oversaw the delivery and growth of both membership products, including multi-channel marketing campaigns to drive brand growth, membership recruitment and retention.